BreezoMeter, Israel & SF, CA
Preliminary logo pencil sketches, and low fidelity first round logo design work. Working off of BzM brand and art elements that had to stay - the elephant reaching for air - the goal of this logo was to make it more contemporary and fresh. The different opacities and gradients don't work in a logo, but I used them as a suggestion as a potential variation of design, more in a style of a Standard Manual. Again, a quick range of ideas just to get the process started. This work was branched off of other approved pieces I designed for BzM.